WooCommerce Stores That Close the Sale
WooCommerce development for businesses selling online. I build custom WooCommerce stores with payment gateways, inventory management, checkout optimization, and shipping integrations — Philippines-based, serving clients globally.
Default WooCommerce Checkout Loses Customers at Every Step
The out-of-the-box WooCommerce checkout is a multi-step friction machine. Unnecessary fields, no express payment options, and generic error messages push 70%+ of visitors away before they pay. Every abandoned cart is recoverable revenue you are currently leaving on the table.
Subscription plugins, inventory sync with external systems, and local payment gateway integrations require custom development that off-the-shelf extensions cannot provide cleanly. Stacking five plugins to solve one business requirement creates fragility and performance drag.
WooCommerce Built for Your Checkout, Your Products, Your Market
Custom WooCommerce development that starts from your conversion funnel, not from what the default plugin ships. Every checkout field, payment option, and product type is deliberate. The result is a store that handles your specific products, your payment providers, and your customers expectations.
- One-page or two-step checkout with address autocomplete
- PayMongo (PH), Stripe, PayPal, Maya, and GCash integrations
- Subscription products with variable billing cycles and dunning logic
- Inventory sync with external ERP or POS systems via REST API
- Order status webhooks for logistics and fulfillment providers
WooCommerce Development from checkout to fulfillment
Custom WooCommerce Build
Full WooCommerce store built and configured from scratch — theme integration, product catalog architecture, tax and shipping rules, and a stripped-down checkout replacing the default flow with a conversion-focused single-page experience.
Payment Gateway Integration
Custom WooCommerce payment gateway plugins for Philippine and international providers — PayMongo (GCash, Maya, cards), Stripe, PayPal, Dragonpay. Includes webhook handling, refund support, and 3DS2 authentication flow.
Product Catalog Setup
Structured product catalog for simple, variable, grouped, and external product types. Bulk import via WP-CLI, custom product meta fields with ACF, and category/attribute taxonomy built for search and filtering.
Shipping Configuration
Shipping zone rules, flat-rate and weight-based methods, real-time carrier rates (LBC, DHL, FedEx APIs), and custom shipping logic for restricted products, minimum order thresholds, or free shipping triggers.
B2B WooCommerce
Wholesale pricing tiers, role-based catalog visibility, minimum order quantities, purchase order payment terms, and a B2B customer registration flow with manual approval — all without a bloated multi-vendor plugin.
Multi-currency Support
Currency switcher with real-time exchange rates, geo-detected default currency, and per-currency pricing overrides for markets with fixed local pricing. Compatible with Stripe and PayMongo multi-currency settlement.
WooCommerce Pricing, scoped per store
one-time project fee
Ideal for: new WooCommerce stores, single payment gateway, standard products
- WooCommerce setup and theme integration
- Single payment gateway integration (Stripe or PayMongo)
- Custom checkout form with unnecessary fields removed
- Product catalog setup (up to 50 SKUs)
- Shipping zone and tax configuration
- Order email customization
- 2 weeks post-launch support
one-time project fee
Ideal for: established stores needing custom checkout, subscriptions, or multi-gateway
- Everything in Starter
- Custom one-page checkout flow (Lighthouse 90+)
- Multiple payment gateways (up to 3)
- Subscription product setup with dunning logic
- Inventory sync with one external system
- Abandoned cart recovery emails
- GA4 ecommerce events and Meta Pixel
- 4 weeks post-launch support
scoped per project
Ideal for: large catalogs, B2B pricing, ERP integration, multi-currency
- Everything in Professional
- Custom payment gateway plugin for proprietary providers
- ERP or POS two-way inventory sync
- B2B wholesale pricing tiers and user role management
- Multi-currency with geo-detected defaults
- Custom order management dashboard
- Load testing and performance audit pre-launch
- Monthly WooCommerce maintenance retainer available
How a WooCommerce Build Works
Checkout and Catalog Audit
Review of your current checkout funnel (or competitor benchmarks for new stores). Identify where customers drop, which payment methods your market expects, and what product types need custom handling.
Technical Specification
Documented spec covering payment gateway APIs, webhook flows, inventory sync logic, shipping rules, and subscription billing details. Agreed and signed off before development begins.
Staging Build
Full WooCommerce store built on a staging environment with test transactions on every payment gateway. You can place real test orders and review the experience before any money changes hands on production.
QA and Payment Testing
Structured test matrix covering happy-path purchases, failed payments, refunds, subscription renewals, and webhook delivery. Every scenario logged before launch sign-off.
Launch and Monitoring
Production cutover with live transaction monitoring for the first 48 hours. Order volume, failed payment rate, and checkout completion rate tracked and reviewed in the first post-launch report.
What Sets This Work Apart beyond default WooCommerce
40% Checkout Completion Increase
A restructured one-page checkout with address autocomplete and express payment buttons lifted completed purchases by 40% for a Philippine B2C client within 30 days of launch.
Philippine Payment Gateway Expertise
PayMongo, GCash, Maya, Dragonpay — local providers with quirks in their API and webhook behavior that take time to learn. Having built integrations for all four means fewer surprises in your project.
Subscription Billing That Handles Edge Cases
Plan upgrades mid-cycle, failed payment retries, pause requests from customers — subscription logic has dozens of edge cases. These are handled in the build, not discovered post-launch.
B2B Pricing Without a Plugin Stack
Wholesale tiers, role-gated catalog sections, and purchase order terms built as clean custom code — not a combination of three conflicting plugins each hooking into the same WooCommerce price filter.
No Plugin Bloat
Where a plugin stack would require 4-5 extensions touching the same checkout hook, a custom solution handles it in one place — fewer conflicts, easier debugging, and a cleaner upgrade path.
Post-Launch Conversion Monitoring
GA4 ecommerce event tracking is configured on every build so you have checkout funnel visibility from day one — add-to-cart, checkout-begin, payment-submit, and purchase events all tracked.
What WooCommerce Clients Say
"Our checkout was losing 70% of shoppers. Johnbert rebuilt it with GCash and Maya integration and a single-page flow. Completed orders went up 40% in the first month. Best investment we made in the store."
"We run a subscription box business. The dunning and proration logic Johnbert built saved us roughly 15% in failed renewal revenue. He thought through every edge case before we even asked about them."
"Our ERP was completely out of sync with WooCommerce stock levels. Johnbert built a two-way sync that runs every 15 minutes. Zero oversells in three months since launch. Exactly the fix we needed."
WooCommerce Questions Answered
Johnbert Oñez
AI Solutions Engineer & Full Stack Developer · 6+ yrs · 50+ projects
Based in Davao City, Philippines. Specialises in production AI systems, full-stack web applications, and WordPress. Remote-first, async-friendly, fixed-fee projects.
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